Over the past few days, Disney has been releasing new character posters for The Lone Ranger via the film’s Facebook page. The posters showcase both already-established characters, such as the eponymous protagonist, played by Armie Hammer, and the Halloween costume played by Johnny Depp, and newer ones, like the presumed love interests, played by Ruth Wilson and Helena Bonham Carter, and the presumed villains, played by William Fichtner and Tom Wilkinson. | Full Story
The first TV commercial for the new Superman film went out last night. It’s… basically the trailer we’ve all seen, just cut down to 30 seconds. Bleh. But maybe this is a good thing. This is surely a better preview for the movie for the people with 30 second memory spans. This way, they don’t have to worry about forgetting what they’re seeing midway through.
Urgh, this movie. Only a studio executive would look at a Christopher Nolan’s Batfilms and think, “Hey, this is what we need for Superman! | Full Story
Twentieth Century Fox Film has released two new TV spots for A Good Day to Die Hard, and if you like the sounds of explosions, collisions, gunfire, and breaking glass, this should be music to your ears.
The dialogue is stripped down more than usual in the first TV spot, even though hearing Bruce Willis say “Yippie Ki-Yay!” was unforgettable. The second commercial has a little more vocals, but just like the first TV spot, there is no shortage of action packed scenes. | Full Story
One would be fair in saying that enough material has already been released for The Hobbit, but it takes a keen eye to appreciate all the variations thrown into each promotional item. Sure, they all contain your long shots of landscapes, quick shots of characters interacting with one another, and quick bits of dialogue, but they actually tend to change from one trailer or TV spot to the next. | Full Story
“In a hole in the ground lived a hobbit.” So began J.R.R. Tolkien’s The Hobbit, which was the beginning of a series of stories that would forever influence the world of fantasy fiction. This new TV spot for An Unexpected Journey, the first in a trilogy of movies* based on The Hobbit, begins with the same phrase, clearly tapping into the nostalgia of those of us who have read the book. | Full Story
“Good evening, ladies and gentlemen…”
Alfred Hitchcock reveled in on-camera theatrics, from appearing in cameos in his films, to camping it up in their trailers. So, something tells me the dearly departed Master of Suspense would love this new in-theater PSA.
Ostensibly an ad for the upcoming Hitchcock, Anthony Hopkins as Hitch warns terrified moviegoers that “nothing is more horrifying than talking or texting in the middle of the movie.” Of course, Hitchcock had strict rules about his films were to be seen. | Full Story
It’s been twelve years since Robert Zemeckis directed a movie not populated by soul-less animated mo-cap dolls, which is almost too outstanding to believe. But the beloved director returns to the land of the living on November 2nd with Flight. The movie stars Denzel Washington as an airplane pilot who pulls off a Captain Sully-esque feat in safely landing his catastrophically damaged plane. At first celebrated as a hero, things take a darker turn when an investigation turns up the fact that he had alcohol in his system during the flight. | Full Story
The official YouTube channel for Les Misérables has released a new trailer for the film, which will be running on television. The spot is essentially identical to the first teaser for the musical that was released back in May. The differences are pretty slight, with some rearranged editing and tiny slivers of previously-unseen footage.
That being said, the overall effect is still pretty brilliant, with Anne Hathaway’s haunting rendition of “I Dreamed a Dream” scoring the proceedings. | Full Story
The Dark Knight Rises released a pair of new TV spots amidst the first reviews surfacing.
The initial reviews have begun appearing online and in magazines worldwide, and so far it looks like the cape crusader may be living up to the hype. | Full Story
Marketing for Warner Bros’ The Dark Knight Rises is definitely in full swing after the studio released four new TV spots for Christopher Nolan‘s final Batman movie. The first two were released last week, with two more following yesterday and today.
Instead of the same old dark and gloomy depictions of previous previews, the first of the latest Dark Knight Rises TV spots shows a lighter side of Bruce Wayne (played by Christian Bale). | Full Story